Jenni Parsons, Insights Director, Uniquest
Holly Cartlidge, Education Consultant
Alex Calder, Product Director
Anastasia Macnaghten, Lead Account Planner
Time and time again ‘tracking marketing spend to enrolment’ is the number one challenge shared by marketing professionals in the education sector.
In this session, Alex and Holly reveal how to optimise your marketing strategy towards the channels that are generating the most applications, making every pound of your budget count, and how to truly attribute ROI back to the very first touchpoint.